/* Chalk-line palette: white ground, ink text, the blue of a tradie's chalk line */
:root {
  --bg: #FFFFFF;
  --ink: #15171C;
  --graphite: #555B66;
  --dust: #EEF2F8;
  --rule: #DCE3EE;
  --chalk: #1D4ED8;
  --chalk-pale: #C7D5FA;
  --font-display: "Archivo", "Arial Narrow", Arial, sans-serif;
  --font-body: "Public Sans", system-ui, -apple-system, "Segoe UI", sans-serif;
  --font-mono: "IBM Plex Mono", ui-monospace, Consolas, monospace;
  --gutter: clamp(20px, 6.6vw, 96px);
  --section: clamp(64px, 8vw, 96px);
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; }
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } }
body {
  margin: 0;
  background: var(--bg);
  color: var(--ink);
  font-family: var(--font-body);
  font-size: 17px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}
h1, h2, h3, p, ul, ol { margin: 0; }
ul, ol { padding: 0; list-style: none; }
a { color: inherit; }
:focus-visible { outline: 3px solid var(--chalk); outline-offset: 3px; }

.wrap {
  width: 100%;
  max-width: 1440px;
  margin-inline: auto;
  padding-left: var(--gutter);
  padding-right: var(--gutter);
}

/* Type */
.display {
  font-family: var(--font-display);
  font-weight: 900;
  font-stretch: 75%;
  text-transform: uppercase;
  letter-spacing: -0.02em;
  text-wrap: balance;
}
.eyebrow {
  font-family: var(--font-mono);
  font-size: 14px;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--chalk);
}
.eyebrow-light { color: var(--chalk-pale); }
.lead { font-size: clamp(17px, 1.5vw, 20px); line-height: 1.6; color: var(--graphite); max-width: 36em; }
.accent { color: var(--chalk); }
.mono { font-family: var(--font-mono); font-size: 13px; text-transform: uppercase; }
.h2 { font-size: clamp(36px, 4.2vw, 56px); line-height: 1; }
.h2-big { font-size: clamp(42px, 4.6vw, 64px); line-height: 0.97; }
h3 { font-family: var(--font-display); font-weight: 800; font-stretch: 80%; line-height: 1.15; }

/* Buttons and links */
.btn {
  display: inline-flex; align-items: center; justify-content: center;
  padding: 14px 22px; border: 0; border-radius: 4px;
  font: 600 16px/1.2 var(--font-body); text-decoration: none; cursor: pointer;
}
.btn-dark { background: var(--ink); color: #FFFFFF; }
.btn-blue { background: var(--chalk); color: #FFFFFF; padding: 18px 28px; font-size: 17px; }
.btn:hover { filter: brightness(1.15); }
.text-link { font-weight: 600; text-underline-offset: 4px; }
.text-link-blue { color: var(--chalk); }

/* Nav: stays pinned to the top while scrolling */
.site-header {
  position: sticky; top: 0; z-index: 50;
  background: rgba(255, 255, 255, 0.94);
  -webkit-backdrop-filter: blur(8px); backdrop-filter: blur(8px);
  border-bottom: 1px solid var(--rule);
}
.nav { display: flex; align-items: center; justify-content: space-between; gap: 24px; padding-block: 18px; }
section[id] { scroll-margin-top: 88px; }
.logo { display: flex; align-items: baseline; gap: 10px; text-decoration: none; }
.logo-name { font-family: var(--font-display); font-weight: 900; font-stretch: 80%; font-size: 24px; letter-spacing: -0.02em; }
.logo-sub { font-family: var(--font-mono); font-size: 13px; letter-spacing: 0.08em; color: var(--graphite); }
.nav-links { display: flex; align-items: center; gap: 40px; }
.nav-links a:not(.btn) { text-decoration: none; }
.nav-links a:not(.btn):hover { text-decoration: underline; text-underline-offset: 4px; }

/* Hero */
.hero { display: flex; flex-direction: column; gap: 32px; padding-top: var(--section); padding-bottom: 72px; }
.hero-title { font-size: clamp(56px, 7.8vw, 112px); line-height: 0.9; letter-spacing: -0.03em; max-width: 11em; }
.chalk-line { width: 100%; height: 14px; fill: none; stroke: var(--chalk); stroke-linecap: round; }
.hero-sub { display: flex; flex-wrap: wrap; align-items: flex-end; justify-content: space-between; gap: 32px 64px; }
.hero-sub .lead { max-width: 560px; }
.hero-actions { display: flex; flex-wrap: wrap; align-items: center; gap: 24px; }

/* Outdated websites */
.outdated {
  display: flex; flex-wrap: wrap; gap: 48px 96px; align-items: flex-start;
  padding-block: var(--section); border-top: 1px solid var(--rule);
}
.outdated-pitch { flex: 1 1 420px; max-width: 560px; display: flex; flex-direction: column; gap: 24px; }
.signs { flex: 1 1 420px; border-top: 2px solid var(--ink); }
.signs li { display: flex; gap: 20px; padding-block: 24px; border-bottom: 1px solid var(--rule); }
.signs h3 { font-size: 22px; }
.signs p { font-size: 16px; color: var(--graphite); margin-top: 4px; }
.tick { width: 22px; height: 22px; flex-shrink: 0; margin-top: 4px; fill: none; stroke: var(--chalk); stroke-width: 3; stroke-linecap: round; stroke-linejoin: round; }

/* Pricing */
.pricing { background: var(--dust); padding-block: var(--section); }
.pricing .eyebrow { margin-bottom: 16px; }
.price-list { margin-top: 40px; border-top: 2px solid var(--ink); }
.price-list li {
  display: grid; grid-template-columns: minmax(0, 360px) minmax(0, 1fr) 240px;
  gap: 16px 48px; align-items: baseline; padding-block: 32px; border-bottom: 1px solid #C9D2E0;
}
.price-list h3 { font-size: 32px; }
.price-list p { font-size: 18px; color: var(--graphite); max-width: 34em; }
.price { display: flex; flex-direction: column; align-items: flex-end; gap: 4px; }
.price strong, .bundle-price strong { font-family: var(--font-display); font-weight: 800; font-stretch: 80%; font-size: 32px; line-height: 1.1; font-variant-numeric: tabular-nums; }
.price span { font-family: var(--font-mono); font-size: 13px; text-transform: uppercase; color: var(--chalk); }
.bundle {
  display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 16px 48px;
  margin-top: 40px; padding: 28px 32px; background: var(--ink); color: #FFFFFF; border-radius: 4px;
}
.bundle h3 { font-size: 28px; }
.bundle p { color: #C9D2E0; margin-top: 6px; }
.bundle-price { display: flex; align-items: baseline; gap: 8px; }
.bundle-price strong { font-size: 44px; font-weight: 900; }
.bundle-price span { font-family: var(--font-mono); font-size: 13px; text-transform: uppercase; color: #C9D2E0; }

/* How it works */
.how { padding-block: var(--section); }
.how .eyebrow { margin-bottom: 16px; }
.steps { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 48px; margin-top: 48px; }
.steps li { display: flex; flex-direction: column; gap: 16px; padding-top: 24px; border-top: 3px solid var(--chalk); }
.step-no { font-family: var(--font-mono); font-size: 14px; text-transform: uppercase; color: var(--chalk); }
.steps h3 { font-size: 28px; }
.steps p { color: var(--graphite); }

/* Founding offer + contact */
.offer { background: var(--chalk); color: #FFFFFF; padding-block: var(--section); }
.offer-inner { display: flex; flex-wrap: wrap; justify-content: space-between; align-items: flex-start; gap: 48px 64px; }
.offer-pitch { flex: 1 1 420px; max-width: 680px; display: flex; flex-direction: column; gap: 20px; }
.offer-pitch p:last-child { font-size: 19px; color: #E3EAFD; max-width: 32em; }
.contact-card {
  flex: 0 1 420px; display: flex; flex-direction: column; gap: 8px;
  padding: 32px; background: #FFFFFF; color: var(--ink); border-radius: 4px;
}
.contact-card h3 { font-size: 26px; margin-bottom: 8px; }
.contact-card label { font-family: var(--font-mono); font-size: 13px; text-transform: uppercase; color: var(--graphite); margin-top: 8px; }
.contact-card input {
  width: 100%; padding: 12px 14px; border: 1px solid #C9D2E0; border-radius: 4px;
  font: 16px/1.4 var(--font-body); color: var(--ink); background: #FFFFFF;
}
.contact-card input:focus { outline: 2px solid var(--chalk); outline-offset: 0; border-color: var(--chalk); }
.contact-card .btn { margin-top: 16px; width: 100%; }
.form-note { font-size: 15px; color: var(--chalk); }
.contact-alt { font-size: 14px; color: var(--graphite); margin-top: 8px; }

/* Footer */
.footer { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 12px 24px; padding-block: 32px; font-size: 14px; color: var(--graphite); }
.footer-links { display: flex; gap: 24px; }
.footer-links a { text-underline-offset: 4px; }

/* Legal pages */
.legal { max-width: 760px; padding-block: var(--section); }
.legal h1 { font-size: clamp(42px, 5vw, 64px); line-height: 0.97; margin: 16px 0 12px; }
.legal .updated { font-family: var(--font-mono); font-size: 13px; text-transform: uppercase; color: var(--graphite); }
.legal .note { margin-top: 32px; padding: 18px 20px; background: var(--dust); border-left: 3px solid var(--chalk); font-size: 15px; }
.legal h2 { font-family: var(--font-display); font-weight: 800; font-stretch: 80%; font-size: 26px; line-height: 1.15; margin: 48px 0 12px; }
.legal p, .legal li { color: #2E323A; }
.legal p + p { margin-top: 12px; }
.legal ul { list-style: disc; padding-left: 22px; margin-top: 12px; }
.legal li + li { margin-top: 6px; }
.legal a { color: var(--chalk); text-underline-offset: 3px; }

/* Phones and small tablets */
@media (max-width: 860px) {
  .nav-links a:not(.btn) { display: none; }
  .nav { padding-block: 12px; }
  section[id] { scroll-margin-top: 72px; }
  .nav-links { gap: 16px; }
  .nav .btn { padding: 10px 14px; font-size: 14px; }
  .price-list li { grid-template-columns: minmax(0, 1fr); gap: 10px; }
  .price { flex-direction: row; align-items: baseline; justify-content: flex-start; gap: 10px; }
  .price-list h3 { font-size: 26px; }
  .price strong { font-size: 26px; }
  .steps { grid-template-columns: minmax(0, 1fr); gap: 32px; }
  .contact-card { flex-basis: 100%; }
}
@media (max-width: 480px) {
  .logo-sub { display: none; }
  .hero-actions .btn { width: 100%; }
  .bundle { padding: 24px; }
}